Benefits of High Page Speeds
Out of all of the little things that make a website great, having high page speeds is one of the most important keys to having a successful website both for your ranking and for the end user. There are few things more frustrating than having to wait for an internet page to load. Surveys show that over a quarter of people click out of a webpage if they have to wait more than 3 seconds for it to load.
Not only is it a main factor for your Google Ranking, having a high page speeds on your website will make the user experience much more enjoyable. There are many things that can be done in order for a page to be fast. Here are a few important things to consider when optimizing a website to increase page speeds:
Ensure that your pictures/videos are compressed so that they don’t slow down page speeds. File compression is a crucial step to achieving good page speeds. Having large pictures may be your first thought when designing a website. Although these pictures sometimes look very good at a larger format, they take a long time to load and cramp up the page speeds. There are websites that can compress your photos for you to prepare them for a website.
Minimize the amount of redirects that you have. The more you have, the slower your page is going to load. The more redirects you have, the longer the end user will have to wait which increases the chance of them getting frustrated and clicking off of the page.
Having fast page speeds should be of high importance and it takes time to get it to where it needs to be. Always look for ways to increase page speeds and make changes where needed.